Linda Farrow Sunglasses
Origin: 1970, London, UK
Bio: Established in 1970, the Linda Farrow brand of luxury eyewear rose quickly to acclaim amongst stylish Londoners and the international jet set. Originally a fashion designer herself, Linda Farrow was one of the first to treat sunglasses as fashion, producing collection after cutting-edge collection, her finger always on the pulse of the times. A tireless experimenter, Farrow pioneered many of the shapes and styles that remain au courant today. Farrow’s relentless pursuit of luxury, innovation and cutting- edge design continue to mark the brand almost forty years on.
Today renowned for its collaborations with many of the world’s most acclaimed design- ers (Yohji Yamamoto, Raf Simons, Dries Van Noten, Alexander Wang and Matthew Williamson among them), its unprecedented range of vintage sunglasses (over 2000 original designs from the 70s and 80s), and its uncompromisingly luxurious Fine Jewel- lery and Luxe lines, Linda Farrow has established itself as one of the most exciting brands in fashion today.
With a steady stream of coverage in the world’s most prestigious fashion publica- tions, frequent celebrity sightings (on the likes of Lady Gaga, Kate Moss, Madonna, Roisin Murphy, M.I.A, Carey Mulligan, Diane Kruger, Kanye West and Agyness Deyn, to name but a few) and exciting projects on the way, Linda Farrow’s fashion-forward pace shows no signs of abating.
Linda Farrow’s long tradition of innovation has been kept fresh by the use of collaborating with the most exciting designers to date, who bring a new perspective, whilst respecting the values which have made Linda Farrow a by-word for style, exclusivity and excellence.
Linda Farrow has never lost sight of what its fundamental values are; to create innovative product at a luxury level.
style/trends:
Linda Farrow is familiar with the needs of their collaborations, keeping ahead of the current trends in the market, through our constant flow of press and sales appointments. This information is shared with designers on an ongoing basis.
Our team travels to New York, Paris and Milan twice a year to attend the most prestigious international optical fairs compiling a dossier of information including trend and colour forecast, material resources and new techniques.
This necessary information is shared with designers in meetings scheduled during the preparation stages for upcoming collections. In the ever changing designer market it is crucial that a collection be on target for the season as facilitated by Linda Farrow‘s privileged information and insight.
Collaborations:
Creativity has always been very important at Linda Farrow. Since it’s relaunch in 2003, the Linda Farrow team has worked closely with many renowned designers to collaborate, resulting in a perfect match between tradition, modernity and a unique creative freshness. The current collaborations are: Dries Van Noten, Raf Simons, Alexander Wang, The Row, Agent Provocateur and Matthew Williamson.